THE ROLE OF RECOGNITION AND REWARDS IN MOTIVATING EMPLOYEES
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Abstract: THE ROLE OF RECOGNITION AND REWARDS IN MOTIVATING EMPLOYEES
Objective: This study aims to (1) investigate the relationship between recognition and rewards and employee motivation, (2) determine the most effective forms of recognition and rewards, and (3) evaluate the long-term impact of recognition and rewards on motivation.
Research Design: A survey design was utilized to capture detailed information from employees on their experiences with recognition and rewards.
Sample Size: Using Taro Yamane's formula, a sample size of 360 employees was chosen to ensure a 95% confidence level with a 5% margin of error.
Case Study: The research was conducted in the retail sector, where employee motivation is crucial for customer satisfaction and sales performance.
Location: Enugu, a growing commercial center with a vibrant retail industry.
Reliability Coefficient Score: The survey instrument achieved a Cronbach's alpha score of 0.89, indicating high reliability.
Findings: The study revealed that recognition and rewards significantly enhance employee motivation. Personalized recognition, such as public acknowledgment and tailored rewards, were most effective in boosting motivation and performance.
Recommendation: Retail organizations should implement structured recognition and reward programs that are personalized and aligned with employee preferences to maximize motivation and productivity.
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